Carrefour awarded during the PRCH Retail Awards contest

Carrefour awarded during the PRCH Retail Awards contest

  • 30.10.2018
  • Commercial properties

Carrefour Poland was awarded with a prize during the prestigious PRCH Retail Awards contest organized by the Polish Council of Commercial Centres. The jury valued our retail chain for the efficient realization of its omnichannel strategy and for the implementation of technological solutions.

This yearly closing gala of the PRCH Retail Awards contest gathered nearly 400 representatives of the commercial real estate sector. The jury awarded commercial centres and chains for their best projects, activities and campaigns. Carrefour Poland, nominated in the category “Retail chain-best performance” was awarded with a prestigious prize, which was delivered during the Gala by hand to Agata Kopytyńska, Director of the Commercial and Expansion department.

The representatives of the sector valued Carrefour Poland for its constant development, the fitting of its format to local markets’ needs, its coherence and the use of modern technologies in its traditional stores, as well as for the implementation of solutions such as: family check-outs, the Island of the Tastes, or tablets equipped with a sign language translator available in hypermarkets for facilitating contact with the client.

The PRCH Retail Awards is an independent contest organized by the Polish Council of Commercial Centres with the participation of experts. The aim of the contest is to award and promote the best achievements, practices and innovative activities developed on the market.